Nonprofit organizations
and government agencies want to know: How do we help people adopt behaviors that will make them healthier and happier? How can we create positive social change?

We know what works.
Weinreich Communications helps nonprofits, public agencies and other organizations move beyond the usual educational approach to changing health and social behaviors. Using social marketing, we persuade individuals to take action for health or social change by addressing the values, needs and desires that motivate them.

We understand you.
We are not a slick advertising/PR agency that is just as happy to sell soft drinks as save lives. We come from the world of public health and social issues, applying effective social marketing principles to make a difference. Since 1995, Weinreich Communications has provided social marketing consulting and training to clients across North America and beyond.
We are committed to making CHANGE FOR GOOD.

   



Here's what reviewers have said: " . . . demystifies the process of developing and implementing a social marketing campaign"

"If you are a non-profit change oriented social marketer you need this book on your shelf!" More info >

   



What is Social Marketing?
Definitions and examples of social marketing. . . more >

Building Social Marketing
into Your Program

Principles you can start applying immediately . . .
more >

Social Marketing Lens
A byte-sized introduction to the field of social marketing . . . more >

More articles …

 
     


Next training:
SMU Foundation Course
January 11-13, 2010
Washington, DC

SMU Online Webinars
 


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